Bisk farm case study

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The company eventually aims to market its products across the country. Krishnadas Paul was born in Kamarkita village in Burdwan , West Bengal , and studied law before joining the family business of trading and distribution set up by his father in In the year ,even after four years into the launch of biscuit brand Bisk Farm, sales were yet to pick and Loss in the business had crossed Rs 15 crore and was still growing,when K D Paul and his son-in-law Vijay Kumar Singh decided to make one final effort before deciding on winding up of business. The company is all set to fulfill its vision of becoming a complete food company by introducing a wide variety of food products From biscuits to bakery — cakes, cookies and Rusks and moving on to extruded snacks. From Wikipedia, the free encyclopedia.
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Case Study: How Would You Save This Farm?

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Farmer-to-Farmer Case Study Series | REACCH

Working for around three decades in the industry, Lookad has had its fair share of success. What made the success sweeter was working as a team with the client and giving the brands the space they deserved. Product: Krishna Fashions. The Journey: Krishna Fashions started off as a small fashion brand dealing in exclusive Indian outfits. Product: Lux Hosiery.
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Bisk biscuits is hot on the heels of market

They should distribute their various brands to only big and middle level retailers in their respective territories. The management ignored the suggestion and went ahead with their current programme of distribution with wacky Ad campaign in almost all the Media. The situation The result from the Market was quite dismal after initial euphoria of the consumers just after the launch in August, as the channel and distribution system fails to penetrate the market deep and continuous supply could not be done to the retailers due to various reasons. Taken aback the Management soon realised the damage and started the damage control with war footage. But the market was apprehensive and resistant to take the new Brands of White Firm were growing.
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Case study map Abundant natural resources and an amenable climate allow for diverse agricultural opportunities in the Pacific Northwest, but the same environment also poses risks. Farmers adapt to challenges in unique ways. Some of these strategies are unique to a specific location, while others are universal to agriculture. By adopting farming practices such as tillage, residue management, crop rotations, soil organic amendments and resource-use efficiency farmers have been able to overcome barriers, often in unexpected ways.
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  1. Jorge M.
    [MEMRES-18]
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