Hmt watches case study

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This was during It was a time when my love for HMT watches was blossoming and we used to spend our saturdays in HMT company showroom at Unity building. Bhagavan YS used to treat us like family and the showroom was my daughter's playground. His encouragement and knowledge really helped me as a collector and admirer of HMT watches.

HMT WATCHES CASE STUDY Analysis - Group 9

HMT Watches: Revival of a failed brand | Marketing Communications | Brand

HMT watches hold a special place in the hearts of Indian and foreign horology enthusiasts. It was a momentous day for me. I had just passed out of school and my father rewarded me with Rs to buy my first wristwatch. Those days, watches were earned, not bought on a whim. So, the next morning, I dashed to the HMT showroom at 6am and queued up for four hours to get my watch.

HMT Watches SWOT Analysis, Competitors, STP & USP

Watch development: a. Mids- Automatic Day to Day Watches c. Early 80s-, H Quartz.
Remember when they decided to shut down the telegraph service? And we all felt a little sheepish for often feeling nostalgic about things that are essentially dysfunctional? This is because the government has finally thrown in the towel. Few brands, let alone a public sector one, has ever dominated an Indian product market quite like HMT.

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    With this attitude, they are never going to lose any of their customers.

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